21st century consulting on GTM & pricing with access to all our previous research & SaaS to help ID target accounts ready to buy for $0
There’s a reason why the best B2B software companies trust us to improve their GTM strategy.
We build what we suggest
We don’t just provide you with a research report. We’ll come in, set up workflows and run A/B tests to deliver results.
Software powered consulting
We provide free software that enables you to ID users who are likely to churn, ready to upgrade and more to grow NRR.
Best-in-class competitive research
From shadow NPS surveys to analysing which tests were successful we’ll help you dominate the competition.
There are now 16x more competitors in SaaS. To win
you must understand competitor’s strategy and
adjust positioning & pricing. Those who do experiment
with pricing will see 90% faster growth over 5-years
on average.
Dive deep into your competitor’s pricing and strategy to understand how to best differentiate. Includes:
Understand which features have the highest willingness to pay and find the optimal price point for each customer segment & package to grow revenue from existing users.
Gain a deep understanding of the local competitive landscape to tailor your pricing according to the willingness of local customers to pay.
Identify target accounts ready to buy and get recommendations on outreach sequences to best grow net revenue retention.
Our software analyses user behaviour to predict buying intent and show you user segments such as ‘Ready for Seat Expansion’ and ‘Likely to Churn’ so you can engage leads at the perfect moment. Forget chasing unqualified prospects – focus on high-value accounts primed to convert.
Insight Explorer
£3,850/month
Market Navigator
£5,100/month
Strategist
Custom
We specialise in working with companies between $1m-20m that are looking to improve pricing, GTM, monetisation or reducing churn. We’ll not only do analysis but implement our work, build you custom software to automate solutions and do deep competitor analysis.